Nelly hit the charts in early 2000, and has become one of the best selling rappers currently in the game. With over forty million records sold worldwide, Nelly has become a major player in the music industry in only a few years. He has also taken on many different acting roles, and also developed a clothing line for women called Apple Bottoms.
Since the release of Apple Bottoms they have become one of the hottest urban clothing line that caters to females of all shapes and sizes who are trendy and fashion forward. Fueled in popularity by the recent smash single "Low" by T-Pain ft Flo Rida and beloved by celebrities including Oprah, Alicia Keys, and Ciara.
Nelly developed Apple Bottoms jeans because of his believe that not every woman in the world should have a supermodel body, so even full-figured women should look and feel sexy in their clothes. His line was named after the body part they target, so even those with "thick" thighs and lower body curves can look great in what they wear. Once Apple Bottom Jeans became as popular as they are today, Nelly developed an entire clothing line targeting women of all shapes and sizes.
With the success Nelly achieved with the Apple Bottoms line, he has been able to create a non-profit organization called 4sho4kids in response to his little sister's fight against leukemia.
Apple Bottoms is now a full clothing line for women, containing jeans, skirts, shorts, shirts, and even jackets. There are both casual and dressy looks in his line, so his customers are offered a wide variety of choices of flattering clothes that can fit comfortably. His signature logo is the apple, which resembles the area of the body Nelly believes all women should be proud of. His jeans from the line contained apple shaped pockets, and are flattering on women who have curvy figures to be proud of.
Apple Bottoms were sold out within the first two weeks of hitting the shelves, and even sparked a nationwide model search that was televised on VH1. The line is still one of the most popular lines found in urban clothing stores in both the United States and Europe, and fashion shows still continue to feature pieces from Nelly's line. Apple Bottom jeans have even been featured in the new hit song Low by Flo-Rida, five years after they first hit the shelves.
The new line of Apple Bottoms Clothing features the hottest urban apparel of the new year. Nelly's motto is that "the clothes should fit a woman, not a woman fit the clothes", and this is exactly what he has achieved by making his clothing line.
Nelly sends out the message that women of all shapes and sizes can be beautiful, and look and feel beautiful in what they are wearing. Nelly is still continuing to expand his line to dresses, denim jumpsuits, and accessories, and this line should be around for years and years to come.
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